HOW TO CREATE A REAL ESTATE PHOTO EDITING BRIEF FOR YOUR EDITOR

How to Create a Real Estate Photo Editing Brief for Your Editor

How to Create a Real Estate Photo Editing Brief for Your Editor

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Outsourcing real estate photo editing can save you time and improve listing quality — but only if you provide clear, detailed instructions. A well-crafted editing brief helps your editor understand your style preferences, project scope, and priorities, leading to faster turnarounds and better results.

If you’re new to working with external editors or want to improve your current workflow, here’s a step-by-step guide on what to include in your real estate photo editing brief.

 

1. Project Overview


Start with a brief summary of the project:

  • Property address or name


  • Type of property (condo, luxury home, commercial, etc.)


  • Number of photos and types (interior, exterior, drone shots)


  • Desired delivery date or turnaround time



This gives your editor context and helps with scheduling.

 

2. Editing Style Preferences


Be clear about the look and feel you want. Include details like:

  • Color tone preferences (warm, cool, neutral)


  • Brightness and contrast levels


  • Degree of saturation (natural vs. vibrant)


  • Lighting style (soft, bright, dramatic)


  • Cropping and composition guidelines


  • Lens distortion correction expectations



Providing examples or reference images is very helpful here.

→ Need help with classic editing styles? Check out: https://www.photoandvideoedits.com/services/classic-photo-editing

 

3. Specific Editing Requests


Highlight any special instructions, such as:

  • Object removal (wires, trash bins, reflections)


  • Decluttering or AI decluttering


  • Sky replacements or day-to-dusk conversions


  • Virtual staging requirements


  • HDR blending or exposure adjustments


  • Straightening vertical and horizontal lines


  • Noise reduction or sharpening preferences



The more specific you are, the fewer revisions you’ll need.

 

4. Platform and Usage Details


Mention where the photos will be used — MLS, Zillow, social media, print ads — so editors can optimize resolution, size, and formatting accordingly.

Also clarify any compliance requirements or platform restrictions.

 

5. File Delivery and Format


Specify preferred file formats (JPEG, TIFF, PNG) and resolution needs. Indicate how you want final images delivered (shared folder, email, client portal).

 

6. Revision Process


Outline how you want to handle revisions:

  • Number of revision rounds included


  • Feedback deadlines


  • Preferred communication channels (email, messaging apps, project management tools)



Clear revision guidelines help keep projects on track.

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7. Contact Information


Provide your contact details and preferred times for queries or clarifications to avoid delays.

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Sample Brief Template


Project: 123 Maple Street Condo  

Photos: 35 interior, 5 exterior, 3 drone shots  

Delivery: Within 24 hours  

 

Style Preferences:  

- Bright, natural lighting  

- Neutral color tones, no heavy saturation  

- Straighten all verticals and horizons  

- Remove wires and trash bins  

- Declutter living room and kitchen  

- Replace dull sky with clear blue (day-to-dusk optional)  

 

Usage: MLS, Zillow, Instagram  

File Format: JPEG, high resolution  

Revision: Up to 2 rounds, feedback via email  

Contact: contact@ipsumlorem.com, available 9am-5pm GMT+8  

 

Creating a clear, detailed photo editing brief is key to getting professional, consistent results from your outsourced editors. It saves time, reduces revisions, and helps build a reliable partnership.

At PhotoandVideoEdits.com, we work closely with clients to understand and implement detailed briefs — ensuring every listing looks its best.

→ Ready to get started? Explore our editing services: https://www.photoandvideoedits.com/services

Clear instructions make all the difference. Let’s make your photos shine.

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